**Title: Tiger Woods Faces Potential End to 27-Year Nike Partnership**
Tiger Woods, a golfing legend, has broken his silence amid swirling rumors that his enduring 27-year partnership with Nike might be reaching its conclusion. The speculation intensified during the PNC Championship, where Woods, after his first round alongside his children, addressed the rumors with a simple yet ambiguous statement: “I’m still wearing their product.”
This potential separation comes after a remarkable 27-year collaboration that reportedly earned Woods around $500 million. However, recent events, including Woods donning FootJoy golf shoes instead of his customary Nike at the Masters in 2022, have fueled speculation about a strained relationship.
Notably, there are reports suggesting that Nike is contemplating shutting down its golf division, potentially affecting other brand ambassadors like Rory McIlroy, Scottie Scheffler, and Brooks Koepka. The closure of Nike’s golf division would mark the end of a 40-year era in manufacturing apparel and equipment for the sport.
Woods’ association with Nike dates back to 1996, with his first contract reportedly valued at $40 million over five years. Subsequent renewals in 2001, 2006, and 2013 increased the stakes significantly, with the current deal believed to be worth $200 million.
The golf icon’s decision to wear FootJoy at recent tournaments, coupled with reports of Nike considering a golf division shutdown, indicates a potential business move rather than personal animosity. Nike, in response to Woods’ footwear choice after his 2021 car crash, expressed support, emphasizing their commitment to meeting his evolving needs.
If this iconic partnership indeed comes to an end, Woods would join the ranks of other sports stars who parted ways with lucrative deals, such as Lionel Messi leaving Nike for Adidas and Simone Biles choosing Athleta over Nike. As the golfing world watches closely, the outcome could reshape brand dynamics in the golfing industry, marking the end of an era for both Tiger Woods and Nike.